×

Sign up for the Daily Code

Thank you for signing up for The Daily Code.
You will receive your first issue within 24 hours.

×

Contact Us

Thank you for your Inquiry. One of our experts will contact you shortly.
Until then, please visit our blog for the latest digital advertising insights.

CASE STUDY

SocialCode Drives Online Sales, Unlocks 15x Budget for E-Commerce Company Smart Nora

September 20, 2017

Results

  • 15xunlocked budget in four months due to stellar performance
  • 7xincrease in revenue in only four months
“As a startup, working with SocialCode's Growth Solutions Team has taken a lot of weight off of our shoulders so we can focus on building a well-rounded company. I certainly do recommend SocialCode to anyone who is looking for an immediate solution." - Behzad Hariri, Co-Founder

Objective

Smart device company Smart Nora sought to use Facebook as a direct response channel to scale online sales.

Strategy

SocialCode discovered that a direct response campaign was an effective and profitable way to generate sales and scale the business. SocialCode used predictive capabilities based on the client’s previous campaign performances, along with a full CRM onboarding, to optimize a balance between prospecting and remarketing efforts. This strategy allowed for maximized conversions and significant return on ad spend. SocialCode also A/B tested creative assets and included educational video content from the client’s Kickstarter campaign to achieve the best click-through rates.

Products / Tools Used

  • Facebook Pixel
  • SocialCode’s predictive capabilities
  • CRM
  • Creative Testing (various ad copies)
  • A/B testing (various images and headlines)
  • Video ads, photo ads