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Facebook Q1 2015 Advertising Developments

May 6, 2015

Current And Future Opportunities

Major Q1 2015 Facebook advertising developments include new consumer insights, dynamic product ads that serve the right products to the right people and a hybrid photo/video advertising unit that can achieve the same results as video at a lower cost.

This Intelligence Brief provides an in-depth look at everything marketers need to know about the latest Facebook advertising developments.

Key Developments

  • Topic data
  • Carousel-format ads
  • Dynamic product ads
  • Cinemagraphs
  • LiveRail video and display ads
  • Messenger

 

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AUTHORS

  • Ben Weiss, Content Marketing Strategist