SocialCode Vertical Spotlight – Consumer Packaged Goods
December 12, 2014
Stand Out On The Shelf
Consumer packaged goods (CPG) companies are investing heavily in Facebook advertising to build their brands and drive sales. We take a deep dive into the criteria leading to successful campaigns.
Key Questions Answered
- What objectives are CPG brands pursuing on Facebook?
- How should spend be timed for greatest efficiency and engagement?
- What bidding strategies are most effective?
- What audiences are most efficient?
- What are creative best practices for CPG brands on Facebook?